Cocktail bar and bar shows

We first guide you through the choice of your cocktails. This is the heart of the experience : Before considering how they look, the drinks your guests taste must be genuinely excellent.

Our bartenders are passionate and enjoy a challenge. We offer a broad menu and help you choose from classic references and more original creations. If you wish, we can create a signature cocktail for you : A personalised creation inspired by a current event, an anecdote or a theme.

At So Barman, we provide teams of flair bartenders who are experts in acrobatic techniques.

Their talent turns cocktail preparation into a dynamic, captivating show. Each performance demonstrates virtuosity, using bar tools with precision to create cocktails in spectacular fashion.

If you would like alcohol-free options, we offer a range of mocktails designed to bring just as much pleasure to guests who do not drink alcohol. These are equally authentic creations, built with alternatives to the spirits usually used in cocktails, including teas, house preparations and infusions.

Transparency on product quality, team expertise and pricing

We are transparent about every factor that determines the quality of a cocktail bar experience.

Service de masterclass mixologie pour Marrenon

The right product

We commit to sharing the full list and origin of every ingredient, particularly the brands of spirits we use. They are not the most expensive on the market, which would make little sense, but those best suited to an outstanding service.

For example, a mojito made properly will never use an overly assertive agricole rum. It calls for the most suitable spirit : A more neutral 40% ABV Cuban-style rum, such as Bacardi Superior or Havana Club 3 Años, both professional benchmarks.

Barman présentant un cocktail rose avec une finition sur pique

One bartender, one style, the right expertise

Whether two weeks or six months ahead, we can share the profile of the bartender who will lead your bar service. Through detailed videos, you can discover their interpersonal approach and their particular strengths as a mixologist or flair bartender.

Smokey Bubble Cocktail servi en live par un barman So Barman

Turnkey service and transparent pricing

Our teams travel to the venue of your choice. We handle the complete logistics of your cocktail experience, including the bar, professional equipment, glassware, spirits, ingredients and ice.

Each service is carefully designed to deliver the strongest possible return on investment.

Our quotations are tailor-made and precisely itemised, so every element included is perfectly clear. The service we deliver matches exactly what has been agreed. We believe in fair pricing, and every penny invested reflects a superior-quality experience.

Flair bartender or classic bartender?

So Barman works across public events, team building sessions, commercial activations, parties and private celebrations, offering two distinct styles of bartender.

Flair bartender

If you would like to heighten the wow factor of your cocktail experience, our flair bartenders can draw on several techniques : Working flair while preparing drinks, exhibition flair on stage or as the bar opens, and fire flair with flaming bottles. Choose the style that best suits your event.

Animation cocktail dînatoire Optical Center Cannes par So Barman

Classic bartender

A mixologist bartender, or mixologist, is an expert in liquid gastronomy. They naturally master the classics and create their own recipes, tailored to a specific theme or current event : Signature cocktails.

For every vision, a distinctive bar experience

The cocktail can be the flavourful heart of your reception, bring a few touches of flair to the service or become a show in its own right. We guide you towards the right balance of flavour, rhythm and emotion, while always keeping your guests' comfort in mind.

Barman servant un cocktail personnalisé à une invitée

Putting the cocktail menu first

When tasting takes centre stage, we create a concise, generous menu : Timeless classics, signature creations and mocktails made with infusions, fresh juices or artisanal syrups. Flavour sets the tone; seamless service brings it to life.

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Flair bartender pendant un show au bar

Performance woven into the service

Working flair adds movement to the preparation without interrupting the rhythm of the bar. Shakers in flight, precise gestures and exchanges with guests : Virtuosity blends naturally into the service, turning every order into a moment of its own.

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Working flair pendant un service de cocktails

A fully orchestrated bar station

For a larger reception, we bring together the structure, equipment, beverages, teams and complete bar operation. Everything is anticipated to welcome, serve and surprise with the same exacting standards. You are free to enjoy the event.

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Two case studies where the bar becomes a show

In Paris and Cannes alike, the show finds its place when it naturally extends the menu and the atmosphere of the reception. Every gesture draws the eye, while each creation retains its aromatic balance and the service remains seamless.

So Barman SOREL activation cocktail en showroom

SOREL : Graphic cocktails and a bar show in Paris

For the launch of a SOREL collection at Espace Nazareth, the setup served 80 guests with three cocktails, two mocktails, wines, beers, a bar show and flair bartending. The menu echoed the brand's urban, graphic and contrasting codes.

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Deux barmans derrière un bar à cocktails au coucher du soleil

Abys Yachting : A bar show at Palm Beach Cannes

For Pershing's 40th anniversary, 100 guests discovered a menu inspired by yachting and the Mediterranean. Flair bartending, a live bartender show, signature cocktails and molecular touches came together in an elegant, spectacular experience.

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